Short-form video platforms like TikTok and Instagram Reels demand a constant stream of creative ideas. AI can be an invaluable partner in brainstorming concepts and scripting videos that capture attention in the first three seconds.

The Strategy: Structuring for Virality

Successful short-form videos often follow a simple formula: Hook, Value, Call-to-Action (CTA). We can instruct the AI to use this structure to generate video scripts.

• Hook: A strong opening line or visual that grabs the viewer immediately.
• Value: The core content—a quick tip, a satisfying demonstration, or a surprising fact.
• CTA: What you want the viewer to do next (e.g., "Follow for more," "Check the link in bio").

Example Prompt:

"Act as a viral video content creator. My product is a high-quality, durable kitchen knife.

Your task is to generate 3 different video ideas for a 15-second TikTok or Instagram Reel.

CRITICAL: For each idea, provide the script in a three-part structure:

1. Hook: The first line of dialogue or visual action.
2. Value: A quick demonstration or explanation.
3. CTA: A clear call-to-action.

Also include a suggestion for trending audio that would fit each video."

The AI-Generated Result

Idea 1: The "Satisfying Slice"

• Hook: (Visual) A super close-up shot of the knife effortlessly slicing through a ripe tomato.
• Value: (Text on screen) "That's what a sharp knife looks like." Show more quick, satisfying cuts of different vegetables.
• CTA: (Text on screen) "Upgrade your kitchen game. Link in bio."
• Audio Suggestion: A popular, rhythmic ASMR sound.

Idea 2: The "You're Doing It Wrong"

• Hook: (Dialogue) "You're probably chopping onions wrong."
• Value: Quickly demonstrate the proper, efficient way to dice an onion using your knife.
• CTA: (Dialogue) "Get a knife that makes it easy. Follow for more kitchen hacks!"
• Audio Suggestion: A popular "mind-blown" or educational trending audio.

This prompt gives you not just ideas, but structured, ready-to-film scripts that are built on the principles of what works on short-form video platforms.